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About the Nuremberg Institute for Market Decisions (NIM) The Nuremberg Institute for Market Decisions is a non-profit institute for the research of consumer and market decisions. At the interface between science and practice, the NIM generates new and relevant insights that aid better decision-making and better understanding of consequences. The NIM examines how decisions of consumers and company decision-makers change in the face of new trends, technologies and socio-political shifts. The Nuremberg Institute for Market Decisions is the founder and anchor shareholder of GfK SE. For more information, please visit www.nim.org and on LinkedIn. About KKR KKR is a leading global investment firm that offers alternative asset management as well as capital markets and insurance solutions. KKR aims to generate attractive investment returns by following a patient and disciplined investment approach, employing world-class people and supporting growth in its portfolio companies and communities. KKR sponsors investment funds that invest in private equity, credit and real assets and has strategic partners that manage hedge funds. KKR’s insurance subsidiaries offer retirement, life and reinsurance products under the management of Global Atlantic Financial Group. References to KKR’s investments may include the activities of its sponsored funds and insurance subsidiaries. For additional information about KKR & Co. Inc. (NYSE: KKR), please visit KKR’s website at www.kkr.com and on Twitter @KKR_Co. Advisors and Legal Counsel J.P. Morgan Securities LLC and HSBC Securities are serving as financial advisors to Advent International Corporation and NielsenIQ, and Ropes & Gray LLP, Covington & Burling, Weil Gotshal & Manges LLC and Squire Patton Boggs are serving as legal counsel. Goldman Sachs Bank Europe SE is serving as financial advisor to KKR and Nuremberg Institute for Market Decisions. Simpson Thacher & Bartlett LLP and Hengeler Mueller Partnerschaft von Rechtsanwälten mbB are serving as legal counsel to KKR. Rothschild & Co is serving as financial advisor to Nuremberg Institute for Market Decisions. Fieldfisher and Baker & Hostetler LLP is serving as legal counsel to Nuremberg Institute for Market Decisions. White & Case LLP is serving as legal counsel to GfK SE. View source version on businesswire.com: https://www.businesswire.com/news/home/20220701005193/en/ Contacts Media Contacts For NielsenIQ Gillian Mosher Vice President, Communications gillian.mosher@nielseniq.com Stephanie Manning Head of Communications, Europe, Middle East and Africa stephanie.manning@nielseniq.com Fernanda Paredes Head of Global Communication Fernanda.paredes@nielseniq.com Edelman team NielsenIQ@edelman.com For GfK Kai Hummel Vice President Communications & Public Affairs Mobile: +49 170 7700194 Email: public.relations@gfk.com For Advent FGS Global Zachary Tramonti Office: +1 (617) 546-4250 Email: AdventInternational-US@fgsglobal.com Sophia Templin Mobile: +1 (917) 596-8172 For NIM Sandra Lades Head of Communication & Events Mobile: +49 170 5652003 Email: sandra.lades@nim.org For KKR FGS Global Thea Bichmann Mobile: +49 172 13 99 761 Email: kkr_germany@fgsglobal.com Emily Lagemann Mobile: +49 160 992 713 35 Email: kkr_germany@fgsglobal.com Source: NielsenIQ Powered by Business Wire View this news release online at: http://www.businesswire.com/news/home/20220701005193/en ------------------------------------------------------------------- Az OTS internetes oldalán található hírek, közlemények, fotók a forrásmegjelöléssel (OTS) szabadon és korlátozás nélkül felhasználhatók. Továbbközlés esetén a közzétevő köteles az átvett anyagot tartalmának torzítása nélkül, félreérthetőséget, rosszindulatú következtetéseket kizáró, az eredeti szövegkörnyezetnek megfelelő módon feldolgozni és megjelentetni. Az OTS hírek nem képezik az MTI hírkiadás részét, az MTI által szó szerint továbbított tartalomért minden esetben a beadó a felelős. © Copyright MTI Zrt. Az OTS szolgáltatással kapcsolatban további információt a (06-1) 441-9050 telefonszámon vagy a ots@mti.hu elektronikus levelező címen kaphat.