OTS - Collection realignment: THOMAS SABO launches Generation Charm Club
2018. January 15. 10:20
Lauf/Pegnitz, January 15, 2018 (APA/OTS) - sophisticated,
expressive and traversing all generations: With the launch of the
Generation Charm Club Collection, THOMAS SABO is reinventing the
world of the Charm. The global campaign combines high fashion looks
with enthusiasm for jewellery and a completely new expression of
the wearer's own personality.
Generation Charm Club is setting the trends for spring/summer
2018. Cool vintage stylistics, extra-large Charms, seductive single
earrings as well as a wealth of different carriers. The new Charms
are perfectly suited to layering styles.
The Charms of the "Vintage Rebel" category are a significant
highlight. THOMAS SABO's iconic Rebel at heart designs make eye
catching Charm looks for him and her possible. Generation Charm
Club now addresses all THOMAS SABO target groups.
"Combine things that are close to your heart and transcend
borders - Generation Charm Club stands for the new, casual attitude
towards personalising and styling favourite pieces, lucky charms
and vintage symbols", says Susanne Kölbli, Creative Director at
THOMAS SABO.
The Generation Charm Club Collection will be available in all
THOMAS SABO shops and shop-in-shops, at www.thomassabo.com and from
selected partners from 16 February 2018.
Image material is available to download for editorial purposes
here.
(http://images.thomassabo.com/www/2/2018/01/THOMAS-SABO_Generation-Charm-Club-SS18_images.zip)
Hashtags: #GenerationCC #thomassabo
About THOMAS SABO
THOMAS SABO is one of the globally-leading jewellery and
watches companies, designing, selling and distributing lifestyle
products for women and men. The company, established in 1984 by
Thomas Sabo in Lauf an der Pegnitz, Germany, operates around 300 of
its own shops across all five continents with a total of around
1,860 employees. THOMAS SABO also collaborates globally with
approximately 2,800 trade partners as well as leading airlines and
cruise operators.
Press contact
THOMAS SABO GmbH & Co. KG
Felizia Kindermann
Head of International & Corporate PR
+49912397150
press@thomassabo.com
http://instagram.com/thomassabo
http://twitter.com/THOMASSABO
http://www.youtube.com/ThomasSaboOfficial
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